The way we communicate has changed, with more and more conversations happening online, especially on social media. Through sites like Facebook, LinkedIn, Twitter and Instagram, you have the power to reach not only those in your own network, but policymakers, hospital administrators, the media and other stakeholders. That’s why it’s more important than ever to make sure your voice is heard on these channels during Physician Anesthesiologists Week 2017 (January 29-February 4). If you have always wanted to establish your professional social media presence, or if you are a seasoned social media ambassador, Physician Anesthesiologists Week is a great time to promote the medical specialty of anesthesiology. Here are seven simple ways to get the word out about the specialty and the importance of physician-led anesthesia care:

Download ASA’s #PhysAnesWk17 graphics and share them on your social media channels....

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