Social media use by clinicians and patients alike is growing exponentially. Whether or not you are active online, social media activity by others can impact you personally. There are many valuable uses of professional social media and other online activities for physicians, some of which also are of high value to their patients. Amid the jungle of information, misinformation, tweets, posts and pictures, readers are seeking physicians’ medical advice. The desire for physician-authored information online is great, and it is in our professional interest to meet this need.1,2  However, medical professionals should understand potential liability risks and follow general best practices. Some basic tenants of professional social media use include:

Following the above recommendations will safeguard against most problems and open the digital space for professional activity without significant risk. Below are cases that illustrate complexities...

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